Just before the World Cup in Brazil, we created a Facebook application that attracted more than 10.000 new fans to get their hands on a jersey autographed by the Croatian national football team.
Client
INA
Agency
Unex Group
Role
Information Architect, UI Design, User Experience

About project.

Just before the start of FIFA World Cup in Brazil, INA challenged us to create a social media campaign that would be based around a Facebook application. We accepted the challenge and made a quiz based application that revolves around knowledge of history and facts regarding the Croatian national football team. In a matter of 4 weeks, the application attracted over 10.000 new fans competing to win a jersey signed by the national team players. In the end, the campaign enabled INA to strenghten their brand presence on social media channels.

More work.

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